“To succeed it is necessary to accept the world as it is and rise above it.” - Michael Korda

It’s challenging to break into the footwear industry.  It’s an old, established concept and sometimes hard to introduce new ideas.  How can I rise to the challenge? How can I convince the general public that interchangeable boots can liven up their wardrobe, stretch their finances, and create a completely new way of looking at boots?  But then I realized that I don’t have to sell the business.  I just have to put women into these boots.  They will sell themselves.

I’ve always loved the story of David and Goliath.  The concept of the young boy challenging the giant, when everyone else thought him a fool. Dressed in a tunic as opposed to battle armor, young David carried a shepherd’s staff, a slingshot, and a pouch of stones.  He faced a man over nine feet tall, who cursed and slung insults and stood protected by metal and strength.  And yet David scratched his head, wondering who this man was that dared to defy the people of God.  I’ve always stood on the sidelines cheering, like “you go, David!” But sometimes I feel small and weak, with an industry towering over me with established rules and patterns.  I get the feeling of only having stones and no armor.

And yet with the strength of my faith, and the protection that comes from knowing I’m following my dreams, I know I can conquer this giant.  I know I can rise to the challenge, and when my line gets bumped in the production line in an overseas factory or samples don’t arrive on time or any other litany of challenges appear, I know somehow it will work out.  Sometimes you just have to step out on faith, and let the slingshot do the rest.

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